Privacy Policy
Privacy Policy for The Evidence Matters. This page explains what information this site may collect, how it may be used, what tools may process it, how advertising may work on blog content, and what choices you have.
The goal is simple. Explain site data practices clearly enough that a normal person can actually read them.
A plain language summary for visitors who want to understand what data may be collected, how it may be used, how advertising may work on blog content, and what choices they have.
Related pages
Use these pages for cookies, site terms, and contact questions.
Why this Privacy Policy exists
Evidence Matters is built around evidence, not unnecessary data collection. This page exists so visitors can understand what information may be collected, why it may be collected, and what choices they have.
The goal is not to bury people in vague legal language. The goal is to explain site data practices in a way a normal person can actually read. A readable policy matters because people should not have to guess what a site is doing with their data.
This page is written in plain language on purpose. It is here to explain the basics, not to hide them.
Privacy Policy summary
This page covers the basic questions most visitors have. What information might be collected. How that information may be used. What tools may process it. How advertising may work on blog content. How long some information may be kept. What choices visitors have. And where to go if a visitor wants to ask a question about privacy, cookies, forms, advertising, or connected services.
The site aims to keep data use tied to clear site purposes such as delivery, security, spam control, communication, connected tools that help the site function, and advertising that may support blog content.
Google AdSense may be used on blog content only. Ads should not appear on the $10K Truth Challenge pages, donation pages, evidence submission pages, legal pages, or contest rule pages unless the website policy is changed.
What information we collect
The information collected depends on how you use the site. If you browse the site without submitting anything, the site may still process limited technical information such as IP address, browser type, device type, pages viewed, referring URL, and basic performance or security data.
If you use a contact or submission form, the site may collect the information you choose to provide, such as your name, email address, topic, claim description, links, attachments, or other information entered into the form.
If consent tools, analytics tools, security tools, advertising tools, or Google connected site tools are active, those tools may also process technical and usage data according to their function and configuration.
- Information you choose to submit in forms or messages
- Basic technical data needed for site delivery and security
- Consent and preference data used by the site’s consent tools
- Advertising related data when Google AdSense is active on blog content
- Connected service data when Google related tools or embeds are active
How information is collected
Directly from you
If you submit a form, send a message, request a correction, or provide evidence for review, the site collects the information you enter.
Automatically through site use
Like most websites, this site may automatically receive limited technical data when pages load, forms are protected, consent tools run, or cached content is delivered.
Through third party tools
Some features depend on outside services such as spam protection, consent management, analytics related services, advertising services, or Google connected tools. Those services may receive or process technical data according to their own function.
Through advertising tools
If Google AdSense is active on blog content, Google and its advertising partners may use cookies, web beacons, or similar technologies to serve ads, measure performance, prevent fraud, and provide reporting.
How information may be used
- Operate, maintain, and secure the site
- Process contact messages, claim submissions, and correction requests
- Reduce spam, abuse, fraud, or suspicious activity
- Support caching, performance, and general site delivery
- Understand site usage at a basic level when analytics or connected tools are active
- Support advertising on blog content when Google AdSense is active
- Respond to questions, corrections, and policy related requests
What the site is not trying to do
Evidence Matters is not built around harvesting unnecessary personal data. The aim is to collect only what is relevant to site function, security, communication, review workflows, and advertising that may support blog content.
The exact data processed can vary depending on which page features, forms, security tools, advertising tools, and connected services are active.
Advertising and Google AdSense
TheEvidenceMatters.com may display advertising on blog content through Google AdSense.
Third party vendors, including Google, may use cookies, web beacons, or similar technologies to serve ads based on a visitor’s prior visits to this website or other websites.
Google’s use of advertising cookies allows Google and its partners to serve ads to users based on visits to this site and other sites on the internet.
Users may opt out of personalized advertising by visiting Google’s Ads Settings. Users may also visit AboutAds.info to learn more about interest based advertising choices.
Advertising is intended to support the operation of the website. Ads do not influence editorial decisions, evidence standards, contest rules, donation handling, claim review, or published analysis.
Google AdSense should be used on blog content only. Ads should not be used on the $10K Truth Challenge pages, donation pages, evidence submission pages, legal pages, or contest rule pages unless the website policy is changed.
Third party tools and services
Forms, spam protection, and connected tools
If you use a form on this site, form tools may process the information you enter so the submission can be delivered. Spam protection tools may also process technical information to help block bots, abuse, or junk submissions. Site Kit by Google may connect the site to Google services depending on which modules are enabled.
Embeds and external content
Some pages may link to or embed outside content such as videos, documents, or social content. Those services may collect information under their own policies when the content loads or when you interact with it.
Google AdSense
If Google AdSense is active on blog content, Google and its advertising partners may process advertising related information to serve ads, limit how often ads are shown, measure ad performance, detect fraud or abuse, and provide reporting.
For cookies and consent behavior, see the Cookie Policy.
Retention and security
Retention
Information may be kept as long as needed for site operation, communication, moderation, record keeping, security, advertising reporting, or policy compliance. The exact retention period can vary depending on the type of information and the tool involved.
Security
No website can promise perfect security, but reasonable steps can be used to reduce abuse, spam, unauthorized access, and unnecessary exposure. That may include consent tools, spam protection, caching controls, and other site security measures.
Your choices
Your choices on the site
- Choose whether to submit forms or messages
- Adjust cookie choices through the site consent tool when available
- Use browser controls to manage cookies and stored site data
- Decide whether to interact with embedded third party content
Advertising choices
Users may manage personalized advertising preferences through Google’s Ads Settings. Users may also visit AboutAds.info to learn more about interest based advertising choices.
Questions or requests
If you have questions about data submitted through this site, the best starting point is the Contact page. Be specific about the page, form, advertising issue, or request you are asking about.
Sources for the curious
For broader privacy guidance and browser controls, see Google Chrome cookie controls, Mozilla Firefox cookie guidance, Apple Safari website data settings, WordPress Privacy settings, Google Ads Settings, and AboutAds.info advertising choices.
Changes to this page
This page may be updated to reflect site changes, tool changes, advertising changes, legal requirements, or improvements to how privacy practices are explained. The updated version will be posted here.
Privacy Policy contact
If you have questions about privacy, forms, advertising, or site data practices, use the Contact page.